One of my favorite business authors, David Meerman Scott, is running a contest on his blog in relation to his discussion of the book, The Cool Factor by Del Breckenfeld. His little contest comes with a very cool prize, a guitar signed by Billy F. Gibbons of ZZ Top.
The goal is to define cool in two sentences or less. So here’s my shot at glory and a wicked cool guitar.
Cool is an intangible aesthetic tempered by eccentricity colored by indifference.
My list of cool looks something like this:
- Miles Davis
- Ray Ban Wayfarers
- Jimmy Hendrix’ Star-Spangled Banner
- James Dean’s red jacket
- Big-Wave Rider Laird Hamilton
- The 1961 Lincoln 4-Door Convertible
What’s cool to you?

[...] Hinkle has a post that describes his definition of cool … here [...]
Mark, any chance you could fix your RSS feed so that it includes full text of your posts? Take a look at your most recent post on Planet TriLUG and notice how incoherent it is by leaving out the entire meat of your post. Thanks!
Tanner, I have changed my syndication to send the full post. It should be updated next time I post.
Awesome! Thanks much.
Old Cadillacs (http://www.gmphotostore.com/images/53218448_pr.jpg)
Marble Floors
Joe Montana
Thomas “Hit Man” Hearns