Definition of Cool

by Mark on October 29, 2008

One of my favorite business authors, David Meerman Scott, is running a contest on his blog in relation to his discussion of the book, The Cool Factor by Del Breckenfeld.  His little contest comes with a very cool prize, a guitar signed by Billy F. Gibbons of ZZ Top.

The goal is to define cool in two sentences or less. So here’s my shot at glory and a wicked cool guitar.

Cool is an intangible aesthetic tempered by eccentricity colored by indifference.

My list of cool looks something like this:

  • Miles Davis
  • Ray Ban Wayfarers
  • Jimmy Hendrix’ Star-Spangled Banner
  • James Dean’s red jacket
  • Big-Wave Rider Laird Hamilton
  • The 1961 Lincoln 4-Door Convertible

What’s cool to you?

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The Definition of Cool | IT Management and Cloud Blog
October 29, 2008 at 9:52 am

{ 4 comments… read them below or add one }

Tanner Lovelace October 29, 2008 at 10:06 am

Mark, any chance you could fix your RSS feed so that it includes full text of your posts? Take a look at your most recent post on Planet TriLUG and notice how incoherent it is by leaving out the entire meat of your post. Thanks!

Mark October 30, 2008 at 10:20 am

Tanner, I have changed my syndication to send the full post. It should be updated next time I post.

Tanner Lovelace October 31, 2008 at 10:31 am

Awesome! Thanks much.

TravisV November 25, 2008 at 10:57 am

Old Cadillacs (
Marble Floors
Joe Montana
Thomas “Hit Man” Hearns

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